Whether you’re touring, writing, or recording, the demands of the music industry are relentless. Coaching provides a structured, confidential space to process challenges, regulate energy, and stay grounded so you can sustain your creativity, protect your mental health, and perform at your highest level.
The music industry is prioritizing artist mental health, with many top artists advocating for wellness resources in contracts. Yet 50% of touring professionals experience clinical depression, and a 2024 MusiCares survey found musicians face suicide risk at significantly higher rates than the general population. Despite record labels investing $7B+ annually in A&R and marketing, personalized career support is still missing.
Coaching is a proactive solution that keeps artists aligned, resilient, and in control. In fact, 86% of companies see ROI on coaching, with a 7x return.
In 5 years:
Every touring and recording artist will have an ICF-certified coach.
Wellness will be woven into live music experiences.
Coaching will be the industry standard for artists’ energetic sustainability.
This is the evolution of artist care. We’re lighting the way.💡
WHAT YOU’LL GET
🚀 Establish clear personal, creative, and performance goals, set energy management systems, and mentally prepare for the demands of touring, recording, and public life.
🎤 Access real-time problem-solving, stress management, and decision-making via calls, voice notes, and texts that prevent disruptions and help you stay on track.
🌱 Implement custom coaching techniques to sustain peak performance, regulate energy, and prevent burnout; minimizing cancellations and maximizing consistency.
🪄 Equip yourself with strategies to handle pressure, manage performance anxiety, and stay mentally sharp through the challenges of career growth and visibility.
🌸 Develop rituals, recovery routines, and resets to maintain stamina, enhance focus, and keep creativity flowing across cycles of recording, touring, and promotion.
💡 Conduct structured debrief sessions to process milestones, assess energy levels, and recalibrate for what’s next — ensuring smooth transitions between projects and tours.
